We build the operational backbone for growing SaaS companies. Automate user onboarding, churn prevention, and revenue reconciliation so you can focus on shipping code.
In the early days, you did things manually: personally onboarding users, manually unlocking features, and checking Stripe daily. It worked.
But at $10k-$50k MRR, manual processes break. Leads slip through cracks, "Churn" becomes a silent killer because you forget to chase failed payments, and your engineers get distracted by support tickets.
You are building a software company, but running it like a service agency.
Recovery emails are generic or non-existent.
Users sign up but don't activate because no one guides them.
Don't let signups go cold. We build logic that watches user behavior (via Segment/Posthog) and triggers emails based on what they haven't done yet.
IF user_signup
WAIT 24h
IF !project_created -> Send "Help" Email
Stripe's default emails aren't enough. We build custom workflows that attempt card retries and send personalized, human-sounding emails to save the sale.
TRIGGER payment_failed
CHECK lifetime_value
IF >$1k -> Alert Founder via Slack
Stop losing feature requests in Slack. We automate the pipe from Support Ticket -> Linear/Jira Issue -> Customer Notification upon release.
INPUT Intercom Ticket
AI Extract Feature Request
POST to Linear Backlog
Real automation architectures handling real ARR.
How we automated lead scoring for a high-ticket SaaS, routing Enterprise leads to Sales and SMB leads to Self-Serve.
Read The Breakdown ->Stop leaking revenue through operational cracks. Let's build a system that retains customers automatically.
Specializing in Stripe, HubSpot, Linear, and n8n integrations.